Tag Archives: media

Media Nerds: Ep2


How does the media we consume shape us as individuals and as a society? 

Co-Hosts Etta Devine, Cindy Marie Jenkins & Caroline Sharp

Tune into YouTube on Tuesday, May 14th @10amPT

Special Guests from pLAywriting in the city:

Fanny García is the Founding Editor of pLAywriting in the city, a Los Angeles based arts magazine. The magazine aims to build a portfolio of art criticism written by people of color and increase the coverage of work that is neglected by the mainstream media. She was a 2011 TCG Young Leader of Color and was featured in Theater Communication Group’s I AM THEATRE campaign. Last year, she worked with Individual Artist Collective to send a delegation of artists to TCG’s 2012 conference in Boston. She has written several plays including Portrait of Ten Women, which chronicles the lives of Latina women living with HIV/AIDS. Her play The Rosalila received a workshop production directed by Luis Alfaro in 2010. She recently served as Associate Curator/Dramaturg for Watts Village Theater Company’s Meet Me @Metro.  She is also one of the original co-founders of East LA Rep. She can be reached at foundingeditor.pitc@gmail.com.

Ramona Pilar Gonzales, Editor in Chief Ramona is a writer/performer and native Californian.  Her nonfiction work has been published in LatinoLA, CreepyLA, La Revista Magazine, the Highland Park News and more.  She has also written and produced several short plays and films.  Her dramatized essay, Del Plato a la Boca, El Ritmo te Toca, received a grant from La Plaza de Cultura y Artes Foundation.  She is a founding member of the theater performance group Tongue in Chíc*ana.  Ramona has a B.A. in Film and Cultural Representation from UC Davis and an MFA in Creative Writing from Antioch University, Los Angeles. She can be reached at

Pitching Media & New Audiences

We’ve all been there: you run into someone at a party or a bar who turns out to be press and aren’t ready to pitch.

You overhear your actor or designer explain the show to a potential audience member, and you don’t even want to attend.

Prep them this Saturday!

Social Media Boot Camps begin again this week. You can also register for interactive live stream (at least 24 hours in advance).
MAR 23 (10am-1pmPT) Pitching Press/Audience *
Special Guests & On-your-feet coaching on how to pitch to both press & audience. I’d highly suggest it for any member of your team, since they all will be in contact with potential audience. Participants also get to keep the video of their coaching session to bring to the team.

Your Special Guests:

Brett Chapin hosts LALA Land talk on LA Talk Live! He’ll give tips on approach from both an audience member & Curator/Host POV.

Mary Lansing is a local blogger on lifestyle and the arts in Los Angeles

What We’ll Cover:

-Difference between PR, Marketing, Outreach & Audience Development
-Find & Pitch Bloggers & Influencers

-DOs & DON’Ts of Pitching
-Build a lasting Media List
-Bring your elevator speech! Every participant gets a pitch coaching session during workshop
$40 Individuals, $60 to bring a friend

MAR 30 (10am-1pm) Reaching a New Audience on Twitter (beginners welcome) – Pay for Workshop
APR 6 (10am-1pm) Standards & Best Practices for Social Marketing

Questions in comments!




Media Nerds: Ep1

For some months, Etta Devine, Caroline Sharp & myself have centered talks on media and society around the Bechdel Test. To expand the discussion, we invite you to join us on the 3rd Tuesday of ever month for the new show:


How does the media we consume shape us as individuals and as a society? 

Caroline Sharp

Caroline Sharp

Etta Devine
Etta Devine

Outreach Nerd, Bechdel Test Talks, Funding Fridays, Stories on the Go

Cindy Marie Jenkins

Caroline’s Pick: AFI’s Directing workshop for Women

Cindy’s Pick: The Bitch Pack

Etta’s Pick (launching May 6th): Ms. in the Biz

NEXT SHOW: Tuesday, April 16th 10amPT/1pmET

Hidden Barriers to Entry

G+ Panel: How to Promote Your Content Online

Victor Solis invited me to a panel on promoting your content online.

RSVP here and join us Thursday at 7pm PT! 

WATCH the Video here. Great times and follow everyone on the panel. They are all excellent in different ways.

Are you a writer, filmmaker, artist, musician, blogger, or content creator? You have fantastic content, but how do you reach and engage your audience?Join our panelists online as we discuss:
– Promotional strategies that succeed
– Tactics that don’t

– Secret social media weapons of choice
– New tools that you can use to promote your content to even wider audiencesPanelists will include:
Goldie Chan (Cost of Capital series)
Cindy Marie Jenkins (Web Series Watch, Outreach Nerd)
Michael Nixon (Geek Crash Course series)
Brittani Noel (Stockholm series)
Angelique Toschi (TransMedia LA social media director)Moderated by Victor Solis (co-creator of Generic Girl series, Digital Spill interview show).POST questions for our panelists below!JOIN our Google+ Hangout via the link to be posted on Thursday.

WATCH via http://youtube.com/genericgirlseries.

We look forward to seeing you and answering your questions on-the-air. 🙂


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